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Get set for a summer full of fun with our children’s swimwear and beach clothes in vibrant colours and innovative fabrics

Shop kids’ holiday clothing

Dress to impress

Warmer weather calls for colourful sundresses in easy-breezy fabrics. Super-sweet options like this quick-drying towelling dress are just as great for the park as they are for the seaside.

Shop summer dresses


Here’s looking at you

Our kids’ summer accessories are stylish and functional. These quirky, heart-shaped rainbow sunglasses are fitted with Sun Smart lenses to guard children’s eyes from harmful UV rays.

Shop girls’ sunnies   Shop boys’ sunnies

Rainbow ombré-effect heart-shaped sunglasses

Mini-me swimwear

Our new co-ordinating swimsuit for grown-ups and kids keeps little ones shielded from the sun and looking as cute as a button. Add a sun hat to give them extra protection in balmy weather.

Shop baby swimwear

Girl wearing floral-print swimsuit and matching visor with rip-tape sandals

Sun Smart choices

This yellow spot-print swimsuit set, with a matching hat, has chlorine-resistant fabric that keeps it looking new for longer. What’s more, Sun Smart UPF50+ offers protection from UV rays.

Shop baby swimsuit sets

Yellow and pink three-piece seahorse spot-print swimsuit

Trendsetting beachwear

Ideal for style-conscious kids and teens, our holiday outfits range includes brightly coloured T-shirts, swimwear and accessories in funky designs, such as tie dye and SmileyWorld prints.

Shop holiday outfits

Four children wearing colourful beachwear outfits

Pretty in pink

All our children’s swimwear is chlorine resistant to ensure lasting quality. This great-value swimsuit two-pack features sweet ruffles and patterns and makes a lovely addition to holiday wardrobes.

Shop girls’ swimwear

Pink gingham and floral-print girls’ swimsuit multi-pack

Splash-ready swimsuits

Shield kids from the sun with our vibrant one-piece swimsuits for boys and girls. Offering more coverage than two-piece swimwear, they’re great for beach days and surfing lessons. Dive in!

Shop kids’ swimsuits

Girl wearing multicoloured striped 3/4-sleeved swimsuit and girl wearing pink and purple rash vest and purple shorts

Roar-some swim shorts

Our UPF50+ Sun Smart material helps safeguard young skin from harmful rays and is endorsed by the British Skin Foundation. These iguana-print swim shorts are extra fun for beach trips.

Shop boys’ swim shorts

Aqua iguana-print boys’ swim shorts

Wear the rainbow

Embrace some holiday magic with these fun yet functional clog sandals, which come in a variety of bright colours. The well-ventilated spongy soles will keep kids’ feet comfortable in and out of the sea.

Shop boys’ sandals   Shop girls’ sandals

Kids’ blue, yellow and pink clog sandals

Hats off to them

Pack a sun hat to keep them cool beside the pool or sea. You’ll find an array of stylish designs, from bucket hats to sleek caps, and colour-pop hues to choose from in our range.

Shop boys’ sun hats   Shop girls’ sun hats

Boy wearing navy T-shirt and shorts and bright blue sun hat, socks and sandals



Shop kids’ new in

Words: Dulcie Emerson and Michelle Chai



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